Crazy

I had the amazing opportunity of being the Creative Director of Crazy, an streetwear brand that faced the challenge of establishing a reputation from zero in the local scene. Despite the obstacles posed by COVID-19, we went above and beyond by not just creating a brand, but bycreating a culture. Our first release was a tremendous success, catching the attention of the people.
As a result of our effort, Crazy swiftly became a popular streetwear brand.